Google subsidiary AdMob today announced the release of a revised iPhone OS SDK bringing new ad formats that will allow customized delivery to the iPad.
Our new SDK is unified across all devices running the iPhone OS, which means that developers can download one binary for development across all Apple iPhone OS devices - iPhone, iPod touch, and iPad. AdMob's unified iPhone SDK makes it easier for developers to quickly integrate our code and start monetizing their applications.
The new SDK supports two ad formats in native iPad applications: text & tile ads and image ads. Both of these ad formats are available in the three IAB standard ad sizes: 300250, 72890, and 46860.
AdMob notes that it is already working with advertisers on the new platform, with Amazon rolling out a Kindle ad campaign tailored for the iPad. Publishers and advertisers can access the new SDK through their online AdMob accounts.
Despite the fact that today's release is limited to "text & tile" and image ads for the iPad, AdMob has also posted a demo showing how HTML5 tools will in the future enable more engaging user experiences in advertising on the iPad.
Bloomberg's Mark Gurman has high expectations for Apple's first foldable iPhone.
In his Power On newsletter today, he said the foldable iPhone will be "the most significant overhaul in the iPhone's history."
"iPhone 4, iPhone 6 and iPhone X were clearly a big deal, but this is a whole new design," he said.
Like Samsung's Galaxy Z Fold 7, the foldable iPhone will reportedly open up like ...
iOS 26.5 is now available for developers, and while it doesn't include any new Siri capabilities, there are some major changes for the European Union, and smaller tweaks for features available worldwide.
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Apple has been celebrating its upcoming 50th anniversary by hosting surprise performances and other events around the world over the past few weeks, and now Bloomberg's Mark Gurman has revealed details about the company's grand finale.
In a social media post, Gurman said Apple's celebrations will conclude this week with a finale at its Apple Park headquarters for employees.
A special...
Bloomberg's Mark Gurman has high expectations for Apple's first foldable iPhone.
In his Power On newsletter today, he said the foldable iPhone will be "the most significant overhaul in the iPhone's history."
"iPhone 4, iPhone 6 and iPhone X were clearly a big deal, but this is a whole new design," he said.
Like Samsung's Galaxy Z Fold 7, the foldable iPhone will reportedly open up like ...
iOS 26.5 is now available for developers, and while it doesn't include any new Siri capabilities, there are some major changes for the European Union, and smaller tweaks for features available worldwide.
Suggested Places
In the Maps app, there's a new "Suggested Places" feature that recommends locations to visit based on trending places nearby and recent searches. When Apple launches ads in ...
Apple has been celebrating its upcoming 50th anniversary by hosting surprise performances and other events around the world over the past few weeks, and now Bloomberg's Mark Gurman has revealed details about the company's grand finale.
In a social media post, Gurman said Apple's celebrations will conclude this week with a finale at its Apple Park headquarters for employees.
A special...
