Apple Should Be in 'No Rush' on iPad 3 as RIM's PlayBook Falters

According to a new research note from J.P. Morgan's Mark Moskowitz summarized by AppleInsider, Apple is unsurprisingly working on prototypes for the iPad 3, but should be in "no rush" to release the device as competitors have yet to put forward compelling alternative devices.

Analyst Mark Moskowitz with J.P. Morgan revealed on Friday that his conversations with industry insiders have revealed that Apple's next iPad will not be available until sometime in 2012, even as prototypes for the device begin to circle in the supply chain.

"In our view, Apple should be in no rush," he said. "The other tablet entrants have stumbled so far, and that trend-line could persist deep into 2012."

Moskowitz's report comes as yet another competing tablet exhibits poor marketplace performance, with Research in Motion reporting (PDF) yesterday that it shipped only 200,000 PlayBook tablets during its second fiscal quarter of 2012 that ended on August 27th. It is unknown how many of those shipments translated into sales to end users. In contrast, Apple shipped 9.25 million iPads during its most recently completed quarter.

ipad 2 oblique
Apple had been rumored to be trying to launch the iPad 3 sometime near the end of this year, but has now reportedly settled on an early 2012 debut. Some reports have claimed that technological difficulties with building a Retina display for the iPad 3 forced Apple to cancel any plans of a 2011 release for the device.

Continued word of a 2012 release for the iPad 3 comes as TiPb notes that Target is listing at least some of the current iPad 2 models as "discontinued" in its internal store inventory systems. Such stock systems can be unreliable indicators, however, and thus it is not believed to be suggestive of an imminent iPad 3 launch. The reason for the change in status does, however, remain unknown.

Related Roundup: iPad
Buyer's Guide: iPad (Neutral)
Related Forum: iPad

Popular Stories

Apple Wallet ID Illinois

Apple Plans to Expand iPhone Driver's Licenses to These 7 U.S. States

Wednesday December 24, 2025 8:40 am PST by
In select U.S. states, residents can add their driver's license or state ID to the Apple Wallet app on the iPhone and Apple Watch, and then use it to display proof of identity or age at select airports and businesses, and in select apps. The feature is currently available in 13 U.S. states and Puerto Rico, and it is expected to launch in at least seven more in the future. To set up the...
iPhone Top Left Hole Punch Face ID Feature Purple

iPhone 18 Pro Launching Next Year With These 12 New Features

Tuesday December 23, 2025 8:36 am PST by
While the iPhone 18 Pro and iPhone 18 Pro Max are not expected to launch for another nine months, there are already plenty of rumors about the devices. Below, we have recapped 12 features rumored for the iPhone 18 Pro models. The same overall design is expected, with 6.3-inch and 6.9-inch display sizes, and a "plateau" housing three rear cameras Under-screen Face ID Front camera in...
maxresdefault

Where's the New Apple TV?

Monday December 22, 2025 11:30 am PST by
Apple hasn't updated the Apple TV 4K since 2022, and 2025 was supposed to be the year that we got a refresh. There were rumors suggesting Apple would release the new Apple TV before the end of 2025, but it looks like that's not going to happen now. Subscribe to the MacRumors YouTube channel for more videos. Bloomberg's Mark Gurman said several times across 2024 and 2025 that Apple would...
maxresdefault

10 Mac Apps Worth Trying in 2026

Wednesday December 24, 2025 9:27 am PST by
2026 is almost upon us, and a new year is a good time to try out some new apps. We've rounded up 10 excellent Mac apps that are worth checking out. Subscribe to the MacRumors YouTube channel for more videos. Alt-Tab (Free) - Alt-Tab brings a Windows-style alt + tab thumbnail preview option to the Mac. You can see a full window preview of open apps and app windows. One Thing (Free) -...
iOS 26

iOS 26.2 Adds These 8 New Features to Your iPhone

Monday December 22, 2025 8:47 am PST by
Earlier this month, Apple released iOS 26.2, following more than a month of beta testing. It is a big update, with many new features and changes for iPhones. iOS 26.2 adds a Liquid Glass slider for the Lock Screen's clock, offline lyrics in Apple Music, and more. Below, we have highlighted a total of eight new features. Liquid Glass Slider on Lock Screen A new slider in the Lock...
airpods color prototypes

Apple Tested AirPods in Bright Colors

Saturday December 27, 2025 6:06 am PST by
Apple reportedly tested a version of the first-generation AirPods with bright, iPhone 5c-like colored charging cases. The images, shared by the Apple leaker and prototype collector known as "Kosutami," claim to show first-generation AirPods prototypes with pink and yellow exterior casings. The interior of the charging case and the earbuds themselves remain white. They seem close to some...
iPhone Fold Vertical Feature

Why Apple's Foldable iPhone May Be Smaller Than Expected

Tuesday December 23, 2025 5:21 am PST by
Apple's first foldable iPhone, rumored for release next year, may turn out to be smaller than most people imagine, if a recent report is anything to go by. According to The Information, the outer display on the book-style device will measure just 5.3 inches – that's smaller than the 5.4-inch screen on the ‌iPhone‌ mini, a line Apple discontinued in 2022 due to poor sales. The report has led ...
iPhone SE Cosmopolitan Clean

Apple Discontinued These 25 Products This Year

Wednesday December 24, 2025 7:24 am PST by
With the end of 2025 near, the time has come to look back at the devices and accessories that Apple discontinued throughout the year. Most of the products that were discontinued this year were simply replaced by a new model with an updated chip. However, the iPhone SE line was entirely discontinued when the iPhone 16e launched, and the iPhone Plus line is being phased out. Below, we have...
Foldable iPhone 2023 Feature Iridescent Search

Samsung Developing 'Wide Fold' With iPhone Fold-Like Design Ahead of Apple's 2026 Launch

Tuesday December 23, 2025 11:55 am PST by
Samsung is working on a new foldable smartphone that's wider and shorter than the models that it's released before, according to Korean news site ETNews. The "Wide Fold" will compete with Apple's iPhone Fold that's set to launch in September 2026. Samsung's existing Galaxy Z Fold7 display is 6.5 inches when closed, and 8 inches when open, with a 21:9 aspect ratio when folded and a 20:18...

Top Rated Comments

Tones2 Avatar
186 months ago
An iPad 3 rumor is totally distracting us from concentrating on the hundred's of contradictory iPhone 4s / 5 rumors.

Focus people! :)

Tony
Score: 36 Votes (Like | Disagree)
Caliber26 Avatar
186 months ago
I don't believe, for one minute, that Apple intended to release an iPad-3 this year. Especially not so close to the iPhone-5, and especially not while the iPad-2 is just now catching up with demand since its release.

I think they'll just release it in the March/April timeframe REGARDLESS of where the competition stands. I'm sure Apple is not fazed by them one way or the other.
Score: 31 Votes (Like | Disagree)
C00rDiNaT0r Avatar
186 months ago
:apple:
iPad dominates competition.

What competition? :p
Score: 20 Votes (Like | Disagree)
BillyBobBongo Avatar
186 months ago
Analyst Mark Moskowitz with J.P. Morgan revealed on Friday that his conversations with industry insiders have revealed that Apple's next iPad will not be available until sometime in 2012, even as prototypes for the device begin to circle in the supply chain.

Can we stop giving these people credibility for stating the bloody obvious?!
Score: 17 Votes (Like | Disagree)
igazza Avatar
186 months ago
What do you mean no rush??? Apple needs to ****ing beat windows 8!!

Windows metro will have 3 hours of battery. :cool:
Score: 10 Votes (Like | Disagree)
DrJohnnyN Avatar
186 months ago
:apple:
iPad dominates competition.
Score: 10 Votes (Like | Disagree)