Rendering of Apple's Grand Central Terminal retail store
9to5Mac reports that Apple is set to announce tomorrow its plans for opening the company's new retail store in the historic Grand Central Terminal in Manhattan. Apple had been said to be trying to get the store open by mid-November for the holiday shopping season, but it still appears to be unclear whether it will have the store open in time for Black Friday later this week.
From what we have now heard, Apple will be filling the store with stock and applying the finishing touches this week putting the the actual opening of the store on Black Friday or shortly thereafter. The goal all along has been to get the store open for the holiday shopping and to make a big splash with Apple’s new crown jewel of retail.
The store's 300 staff members have been in training for some time now, and are currently dispersed to other New York City stores for final training ahead of the store opening.
Photo from techfootnote
techfootnote grabbed some photos of the black screening surrounding the under-construction store, which reveal some large panels on the front of the barrier that are said to potentially be hiding large video display boards to highlight the store's opening.
Wednesday December 24, 2025 8:40 am PST by Joe Rossignol
In select U.S. states, residents can add their driver's license or state ID to the Apple Wallet app on the iPhone and Apple Watch, and then use it to display proof of identity or age at select airports and businesses, and in select apps.
The feature is currently available in 13 U.S. states and Puerto Rico, and it is expected to launch in at least seven more in the future.
To set up the...
Tuesday December 23, 2025 8:36 am PST by Joe Rossignol
While the iPhone 18 Pro and iPhone 18 Pro Max are not expected to launch for another nine months, there are already plenty of rumors about the devices.
Below, we have recapped 12 features rumored for the iPhone 18 Pro models.
The same overall design is expected, with 6.3-inch and 6.9-inch display sizes, and a "plateau" housing three rear cameras
Under-screen Face ID
Front camera in...
Monday December 22, 2025 8:47 am PST by Joe Rossignol
Earlier this month, Apple released iOS 26.2, following more than a month of beta testing. It is a big update, with many new features and changes for iPhones.
iOS 26.2 adds a Liquid Glass slider for the Lock Screen's clock, offline lyrics in Apple Music, and more. Below, we have highlighted a total of eight new features.
Liquid Glass Slider on Lock Screen
A new slider in the Lock...
Monday December 22, 2025 11:30 am PST by Juli Clover
Apple hasn't updated the Apple TV 4K since 2022, and 2025 was supposed to be the year that we got a refresh. There were rumors suggesting Apple would release the new Apple TV before the end of 2025, but it looks like that's not going to happen now.
Subscribe to the MacRumors YouTube channel for more videos.
Bloomberg's Mark Gurman said several times across 2024 and 2025 that Apple would...
Wednesday December 24, 2025 9:27 am PST by Juli Clover
2026 is almost upon us, and a new year is a good time to try out some new apps. We've rounded up 10 excellent Mac apps that are worth checking out.
Subscribe to the MacRumors YouTube channel for more videos.
Alt-Tab (Free) - Alt-Tab brings a Windows-style alt + tab thumbnail preview option to the Mac. You can see a full window preview of open apps and app windows.
One Thing (Free) -...
Tuesday December 23, 2025 11:55 am PST by Juli Clover
Samsung is working on a new foldable smartphone that's wider and shorter than the models that it's released before, according to Korean news site ETNews. The "Wide Fold" will compete with Apple's iPhone Fold that's set to launch in September 2026.
Samsung's existing Galaxy Z Fold7 display is 6.5 inches when closed, and 8 inches when open, with a 21:9 aspect ratio when folded and a 20:18...
Monday December 22, 2025 3:20 pm PST by Juli Clover
The European Commission today praised the interoperability changes that Apple is introducing in iOS 26.3, once again crediting the Digital Markets Act (DMA) with bringing "new opportunities" to European users and developers.
The Digital Markets Act requires Apple to provide third-party accessories with the same capabilities and access to device features that Apple's own products get. In iOS...
Tuesday December 23, 2025 1:31 pm PST by Juli Clover
Apple is working on a foldable iPhone that's set to come out in September 2026, and rumors suggest that it will have a display that's around 5.4 inches when closed and 7.6 inches when open. Exact measurements vary based on rumors, but one 3D designer has created a mockup based on what we've heard so far.
On MakerWorld, a user named Subsy has uploaded a 1:1 iPhone Fold replica (via Macworld), ...
Wednesday December 24, 2025 7:24 am PST by Joe Rossignol
With the end of 2025 near, the time has come to look back at the devices and accessories that Apple discontinued throughout the year.
Most of the products that were discontinued this year were simply replaced by a new model with an updated chip. However, the iPhone SE line was entirely discontinued when the iPhone 16e launched, and the iPhone Plus line is being phased out.
Below, we have...
there is without a doubt a few or one giant monitor behind those black panels. Here are two pics I took just before getting on the train. One of the panels is moving and you can see behind.. Where there is a giant white display and what looks like a train schedule type of video playing.. Here are the pics. I tried to walk up and get closer but was denied! The third pic is from behind the panels .. And it looks like the displays are built in glass. Sorry for the poor quality photos.
That store is going be crazy busy with folks just killing time on the internet waiting for the train. Seems like it is going to closer to one big advertisement than an actual store. On the other hand, I could see a lot of folks just grabbing an Air on the way home, very convenient.
That's what all the Apple stores are about. It wouldn't surprise me if 60-70% of patrons are already Apple owners simply checking email or checking out a new app.
But eventually, those 30-40% who aren't Apple owners decide to buy something because they feel comfortable. And once they buy one, the others follow. Back when Apple first decided to open their own stores, I was a naysayer, even though I agreed that most other dealers presented Apple badly. But you can't aruge with massive success and they've maintained that success in spite of the fact that they've opened up selling in the mass merchants as well.
I think there's a fairly large body of commuters who walk (or ride) from their offices to Grand Central, are always in a rush and unless they visit an Apple store in a mall on a weekend, never get to an Apple store. This Grand Central store will service them and I think eventually will lead to big sales especially since a lot of those commuters live in the gold coasts of Westchester and Connecticut. But most commuters at Grand Central don't have a long wait - during rush hour, the trains leave every 15-20 minutes or so, so that could be an issue or it could help because one could simply wait for the next train.
