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Apple Runs New 'Hollywood' iPad Spot During the Oscars

Apple ran a new iPad television advertisement tonight during the Academy Awards telecast. The spot follows the same theme as Apple's two prior ads, 'Alive' and 'Together'.

They highlight some of the 300,000 apps made specifically for the iPad, using a variety of words to describe them. The 'Hollywood' ad for tonight uses 'Lights', 'Camera', and 'Action'.


Apps featured in the new ad include iMovie, the iTunes Store, Polaroid, Apple Maps, Action Movie FX, and more, as well as clips from Back to the Future, Apollo 13, and Indiana Jones and the Temple of Doom.

Top Rated Comments

171 months ago
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-What!

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-The!

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-Hell?!
Score: 41 Votes (Like | Disagree)
Starship77 Avatar
171 months ago
Why do they have to yell out the words?? It would be so much better if it was just the text and background music...
Score: 26 Votes (Like | Disagree)
chriscrk Avatar
171 months ago
Why is no one mentioning Steve's birthday today? :(
I'm surprised...

I kind of wish the one's who one an Oscar for Brave would have mentioned him or something.
Score: 16 Votes (Like | Disagree)
Codyak Avatar
171 months ago
At least they didn't yell out "iPad!" at the end.
Score: 13 Votes (Like | Disagree)
171 months ago
that was obnoxious :(
Score: 9 Votes (Like | Disagree)
Squilly Avatar
171 months ago
I've grown to hate these after the previous two. Now this one?!
Score: 9 Votes (Like | Disagree)
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