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Apple Accuses European Commission of 'Political Delay Tactics' Over App Store Changes

Apple claims the European Commission is refusing to let to implement App Store changes, instead using "political delay tactics" to levy unfair investigations and fines. Apple provided the statement to Bloomberg in response to MacPaw's decision to shut down alternative iOS app marketplace Setapp Mobile in the EU because of the complicated business terms that it has to deal with.

european commission eu

The European Commission has refused to let us implement the very changes that they requested. In October, we submitted a formal compliance plan and they have yet to respond. The EC is using political delay tactics to mislead the public, move the goal posts, and unfairly target an American company with burdensome investigations and onerous fines.

MacPaw plans to sunset Setapp Mobile in the EU on February 16, 2026. The company said it was shutting down the app because of "complex business terms that don't fit Setapp's current business model," but MacPaw did not go into further detail. Apple does indeed have a complicated fee structure in Europe, for both app marketplaces and the apps that are distributed through them. Apple allows for app marketplaces in the EU because of the Digital Markets Act, which is policed by the European Commission.

The European Commission is gearing up to blame Apple for Setapp's EU shutdown, according to information viewed by Bloomberg. "Apple has not rolled out changes to address the key issues concerning its business terms, including their complexity," the EC reportedly plans to say.

Apple says that it has not simplified its EU business terms as expected because of the European Commission's refusal to let it implement the changes.

Apple further claims that there is little demand for alternative app marketplaces in Europe, and the company said that it is not the reason that Setapp is shutting down.

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Top Rated Comments

HouseLannister Avatar
10 weeks ago
A legal investigation is not a political delay tactic. Governments work slower than corporations. The EU doesn't need to adjust their work speed to appease Apple.
Score: 31 Votes (Like | Disagree)
10 weeks ago
Good job EU! Keep up the great work giving us CHOICE! LOVE IT! On my Mac I can go to the developers website to download an app or the Mac app store. Should be the same for iPHONE!
Score: 31 Votes (Like | Disagree)
d4cloo Avatar
10 weeks ago

EU is 💩
Please stay away from the EU then. We don’t like people who voted for a fascist leader twice.
Score: 29 Votes (Like | Disagree)
10 weeks ago
Well, look how disingenuous Apple can be.

The EU gave Apple several occasions to follow the rule. Instead Apple tried to be smart by abusing the rule and implementing all kinds of schemes to work they way around the rule and still have their cake and eat it.

In law there's also this principle that you have to follow the spirit of the law, as no text could ever cover all the use cases. You can perhaps need clarification at some times and that's OK. But once the law ans its spirit is clear to everyone, knowingly ignoring it and think the ruler will let it fly is simply stupid.

The EU simply stopped playing Apple's little game.
Score: 15 Votes (Like | Disagree)
10 weeks ago
Here we go again, poor little rich boy Apple whingeing that they can't have it all their own way.

Meanwhile they love their 40%+ margins in the EU.
Score: 14 Votes (Like | Disagree)
twinlight Avatar
10 weeks ago
Rather see an option for downloads from anywhere if it was ever needed. No one I know have ever asked for an alternative app store. It wouldn’t take off even if it was no fees and no Apple involvement at all.
Score: 8 Votes (Like | Disagree)
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