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Apple Music Connect Launches as Promotional Resource for Labels and Distributors

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Apple has launched Apple Music Connect, a new resource for labels, distributors, and partners to manage promotional assets, upload press photos, and help coordinate how artists' music and marketing materials are presented across the streaming service.

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The new online hub includes a range of tools and services for music labels, including:

  • Promote: Creates promotional artwork and visual assets to support releases across Apple Music surfaces and external channels.
  • Apple Music Pitch: A way to submit detailed information about upcoming releases for editorial and playlist consideration.
  • Media Requests: A place for uploading and managing press photos and assets requested by Apple Music for editorial use.
  • Social Assets: Generates shareable templates for announcing placements, milestones, and releases on social platforms.
  • Console: A central dashboard to access and manage Apple Music Connect tools and permissions.
  • Marketing Tools: To generate affiliate links, badges, embeddable players, QR codes, and related promotional materials.

The new Apple Music Connect hub shouldn't be confused with the ill-fated Apple Music Connect social platform, which was shut down in 2018. The social engagement feature let artists directly share content with their fans, but it suffered the same fate as Ping, the company's previous social network for music removed from iTunes in October 2012.

Tag: Apple Music Guide

Top Rated Comments

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bgk98
6 weeks ago
Was getting my hopes up thinking this would be like Spotify connect. Apple Music no doubt has the best music catalogue with lossless music but is seriously hampered by Airplay 2 capabilities and only a handful of devices that can play music independently without relying on airplay. Airplay 3 with proper lossless support for Apple music or even better something like Spotify connect would make it the best music streaming service out there.
Score: 6 Votes (Like | Disagree)
C
ch1ptune
6 weeks ago
Love how much attention Apple Music is getting these days. It's felt rather neglected for many years.
Score: 5 Votes (Like | Disagree)
M
miric
6 weeks ago
Hey Apple, we've been waiting for a bit different "Connect".
Score: 4 Votes (Like | Disagree)
C
ch1ptune
6 weeks ago

The music player on the Mac is still awful though. Let’s hope that gets some love sometime soon.
Couldn't agree more.
Score: 4 Votes (Like | Disagree)
Marco Klobas Avatar
Marco Klobas
6 weeks ago

What are you talking about? There is no “lossless hi-res” over Bluetooth.

Bluetooth cannot even deal with the bitrate of a CD-quality lossless file, it wont be able to deal with anything significantly “bigger” than that.
I didn't mention Bluetooth. I'm referring to the possibility to send an unaltered audio stream to a receiver through a network protocol.
Score: 3 Votes (Like | Disagree)
MrRom92 Avatar
MrRom92
6 weeks ago

I didn't mention Bluetooth. I'm referring to the possibility to send an unaltered audio stream to a receiver through a network protocol.
Yes, Apple should be applauded for Apple Music’s fair pricing, their massive true hi-res library, and including Hi-Res in the basic plan. But as it stands they make it way too convoluted to actually access that hi-res audio in any practical way.
Score: 2 Votes (Like | Disagree)
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