Cohen and Cook took a look at rare archival materials from the early days of Apple, some of which Cook wasn't even familiar with. Cook said that he had seen a lot of the devices for the first time while preparing for Apple's 50th anniversary.
Items on display included the first patent Apple filed, which was for the Apple II, the original 2001 iPod, early iPhone components and prototypes, the Apple Watch Cook wore on stage when announcing the device, and more.
According to Cook, the launch of the iPhone was his favorite moment at Apple. When asked why, he said it was because a phone was something everyone at Apple was using every day.
We were using that generation's smart phone, and it was such an awful experience. And I love the fact that all of a sudden you had this touch interface, and it worked like your mind worked.
Cook declined to speak on future products, but he suggested Apple's next hit would be something that "finds the intersection of hardware, software, and services." Cook also declined to comment on talk about him retiring. "My answer to that is when the day comes, I'll know it," he said.
Apple celebrated its 50th anniversary with a Paul McCartney concert for employees last night, and today, in addition to speaking with the Wall Street Journal, Cook sent out a heartfelt letter to employees.
Today officially marks Apple's 50th anniversary. And as we've celebrated that milestone this month, I've been reflecting on some powerful words from Steve.
"When you grow up, you tend to get told that the world is the way it is," he said. "But life can be much broader once you discover one simple fact: everything around you that you call life was made up by people that were no smarter than you. You can change it, you can influence it, you can build your own things that other people can use. Once you learn that, you'll never be the same again."
This is the ethos that brought Apple into the world in 1976--and for fifty years, it's what has drawn the smartest, most passionate, most creative and most committed people to this company.
We come here to do the best work of our lives, and to reach beyond what any of us could do alone. To be part of a culture that asks us to stay curious, to collaborate deeply, to demand excellence of ourselves and the people around us, and to believe--genuinely believe--that we can do the impossible.
Across our teams and across generations, we've been united by a simple belief: the future isn't something you wait for. It's something you build. And it is staggering to think of everything we've built together.
Fifty years ago, there was a single computer prototype in a garage. Today, there are 2.5 billion active Apple devices in the hands of people in every corner of the earth - helping them create, communicate, learn and connect in ways that would have seemed unimaginable then.
It's impossible to fully quantify the profound impact this company and its people have had on the world. And it's a truly special thing to do what we do every day, knowing that our work is squarely focused on empowering people and enriching their lives.
Whether you joined this year or have been here for dozens of years, I hope you take a minute to reflect on how much your work means. Thank you.
Thank you for pushing yourselves further than you thought you could go. Thank you for believing in our mission and holding fast to our values. Thank you for dedicating yourself to something so much bigger than any one of us.
As extraordinary as it is to reflect on the past fifty years, what excites me most is what comes next. The opportunities ahead of us are among the greatest we have ever seen - and there's no team in the world better positioned to meet them.
Thank you for everything and here's to the next fifty years.
Apple today updated the Sports app for iPhone to add more 2026 FIFA World Cup content. Soccer fans are now able to view complete tournament groupings and follow their favorite national teams in the app. This is the first 48-team World Cup and a departure from the traditional 32-team format.
Following teams allows Apple Sports users to get real-time score updates and stats, plus there is support for Live Activities for tracking games. Apple says that it's easier than ever for fans to stay up to date on the tournament action when it begins on June 11.
The Apple Sports app lets users follow their favorite teams, tournaments, and leagues, with tools for navigating between scores and upcoming games, viewing play-by-play and lineup details, and tapping into the Apple TV app to watch live events.
Apple Sports includes support for more than 30 of the top soccer leagues and tournaments across North America, Latin America, and Europe.
Apple's final product in (PRODUCT)RED is no longer available, as the iPhone 14 Silicone Case in that color was marked as sold out on its online store last month.
Since 2006, Apple has partnered with the (RED) brand to raise money for The Global Fund, an organization that aims to combat diseases such as HIV/AIDS, tuberculosis, and malaria in Africa. Through this partnership, Apple had long offered a (PRODUCT)RED option for some products, but the color is no longer available at all.
While the (PRODUCT)RED era is over for now, the color could always make a return one day. The upcoming iPhone 18 Pro and iPhone 18 Pro Max will reportedly be available in a "deep red" finish, but this might look more like burgundy than bright red, so it remains to be seen if Apple revives the (PRODUCT)RED brand for that.
(RED) was co-founded by U2 singer Bono, and Apple's partnership with the brand goes back to the Steve Jobs days. Apple continues to support The Global Fund through its annual Apple Pay donation program, which raised $3 million last year. So, PRODUCT(RED) is over for now, but Apple's partnership with (RED) remains alive.
Apple offered a variety of iPod, iPhone, and Apple Watch models in (PRODUCT)RED over the years, with some of the most recent products available in the color being the iPhone SE 3, iPhone 14, iPhone 14 Plus, and Apple Watch Series 9. A variety of iPhone cases, Apple Watch bands, and other accessories also came in the color.
Apple today updated its vintage and obsolete product page to add the Wi-Fi version of the third-generation iPad Air. Cellular iPad Air 3 models were already on the list, but the Wi-Fi models were sold for a longer period of time, and are now just appearing.
The iPad Air 3 was released in March 2019, five years after the prior-generation iPad Air 2. It was a new iPad in Apple's tablet lineup, featuring the same design as the 2017 iPad Pro with 10.5-inch display, A12 Bionic chip, and support for the first-generation Apple Pencil.
It was one of the last iPads to feature a Lightning port and Home button before Apple transitioned to USB-C, an all-display design, and a Touch ID power button. It's also the last version of the iPad Air that featured white bezels around the display.
Apple discontinued the iPad Air 3 in September 2020 with the launch of the iPad Air 4. Some devices had an issue with screen flickering flashing, or dying, leading to a recall program where Apple replaced affected models for up to two years from the purchase date.
Apple adds a product to its "vintage" list when it has been five years since it was last distributed for sale, and then it becomes "obsolete" at the seven-year mark. With vintage products, Apple retail locations and Apple Authorized Service Providers can do repairs if the required parts are available.
Devices that are obsolete are generally not eligible for repair and Apple stops providing repair components.
Earlier this week, Apple added the 13-inch 2017 MacBook Air to its vintage list, and moved the iPad mini 4 and the 32GB Apple TV HD to its obsolete product list.
Apple added the 14-inch MacBook Pro with M5 chip and the iPad 11 to its online store for refurbished products today, allowing customers to purchase like-new models at a discount. The refurbished devices are available in the U.S., Canada, UK, and many other European countries.
Pricing on the 14-inch MacBook Pro with M5 chip starts at $1,359 in the U.S. for the model with a 10-core CPU, 10-core GPU, 16GB unified memory, and 512GB SSD.
Apple has several configurations available at different price points, including a high-end model with 32GB RAM and a 4TB SSD for $2,759. Discounts are right around 15 percent, which is common for refurbished Macs.
As for the iPad 11, refurbished pricing starts at $299 for the base model, which is a $50 discount off of the regular $349 price. Apple has higher tier models with more storage, along with Wi-Fi + Cellular models.
The 14-inch M5 MacBook Pro models came out in October 2025, while the iPad 11 with A16 chip debuted in March 2025.
Refurbished products are sold with the same one-year warranty offered with a new Apple device, plus they come with all manuals and accessories. Apple employs a testing, repair, repackaging, and cleaning process to ensure that refurbished devices are identical to new devices. All refurbished products are eligible for AppleCare+.
Apple has tested an updated iPhone keyboard with autocorrect enhancements, according to a report this week from Bloomberg's Mark Gurman.
The report said the keyboard "expands autocorrect by offering alternative words," similar to tools like Grammarly. "It suggests alternative words in addition to word fixes like today's autocorrect," said Gurman, in a follow-up social media post.
Grammarly evolved to use AI in recent years, so perhaps the iPhone keyboard's expanded autocorrect system would be powered by Apple Intelligence. The report did not provide any further details, so we will have to wait and see.
Apple has not made a final decision on whether to release the updated keyboard, according to Gurman, but it would presumably debut as part of iOS 27 as well if it does materialize. The first developer beta of iOS 27 is expected to be released in June, and the software update should be widely released in September.
iOS 26.4 already "improved keyboard accuracy when typing quickly," according to Apple's release notes for that update, released last week.
We're only months away from our first look at Apple's smarter, redesigned version of Siri. iOS 27, iPadOS 27, and macOS 27 will focus on an entirely revamped version of Siri, and rumors about what we can expect are picking up.
There's a chatbot version of Siri in the works that will change the way that we use Apple's personal assistant. Siri will be more like Claude or ChatGPT, marking a major improvement in how Siri works and what it can do.
SiriBot
With iOS 27, Apple is turning Siri into a chatbot. Right now, Siri can answer common questions and complete simple tasks, but you can't engage it in a back and forth conversation, get help with multi-step tasks, or ask complicated questions with multiple steps in one query.
Based on the Siri chatbot rumors, Siri will be able to do all of that and more with the upcoming upgrade, and it will work like competing chatbots.
Apple wasn't initially planning to introduce a full chatbot like ChatGPT, but chatbots have become too popular for Apple to ignore. Simply adding AI capabilities to apps and features isn't enough for Apple to stay competitive with the way people have embraced chatbots for everything from web searches to coding help.
Google has already integrated Gemini into its Android device lineup, and chatbots like ChatGPT and Claude have hundreds of millions of weekly active users. Apple can't afford not to compete.
Standalone Siri App
When Siri evolves into a Apple-designed chatbot, it will launch alongside a standalone Siri app. The Siri app will look similar to apps from other companies like OpenAI, displaying a grid or list of past Siri conversations.
Siri will support text and voice-based conversations, and there will be options to favorite chats, search for content within chats, initiate new chats, and save chats. Conversations with Siri will apparently resemble iMessage conversations, with Apple adopting chat bubbles.
New conversations will start with suggested prompts on what users can ask Siri.
Deep Integration
While there will be a standalone Siri app for back-and-forth conversations, Siri will be deeply integrated into Apple devices at the system level. Siri will be activated the same way as today, by speaking the Siri wake word or pressing on the side button of a Siri-enabled device. Siri will be able to respond to both voice and text-based requests.
Siri Capabilities
Siri will be able to do what current chatbots can do, such as searching the web with visually rich results, providing summaries, and evaluating uploaded documents. The personal assistant will still be integrated into Apple devices. Siri integration will replace the current Spotlight search functionality, but Apple plans to keep and expand on Siri Suggestions. Siri Suggestions will have more access to user data to provide more relevant prompts.
Search the web for information
Generate images
Generate content
Summarize information
Analyze uploaded files
Use personal data to complete tasks
Ingest information from emails, messages, files and more
Analyze open windows and on-screen content to take action
Control device features and settings
Search for on-device content, replacing Spotlight
Siri will also be integrated into Apple's core apps, including Mail, Messages, Apple TV, Xcode, and Photos. Siri will be able to search for specific images, edit photos, help with coding, make suggestions for TV shows and movies, and send emails.
New Look
Chatbot Siri will have an updated look to go along with the dedicated app. Activating Siri will have a new animation that prompts the user to search or ask a question, and Bloomberg says Apple is testing a version of Siri integrated into the Dynamic Island. Apple's test interface includes a glowing Siri icon and a "searching" label in the Dynamic Island while Siri is processing a request, and once done, Siri expands into a larger translucent panel with the results. Pulling down on the menu initiates an interface for a conversation.
Apple may also integrate an "Ask Siri" button into the menus of other apps, giving users a way to send content directly to Siri alongside a request. The iOS keyboard could get a Write with Siri option that surfaces Writing Tools.
Memory
Claude, ChatGPT, and Gemini can remember past conversations and interactions, retaining a memory of the user. Apple is said to be discussing how much the Siri chatbot will be able to remember.
Apple may limit conversational memory to protect user privacy.
Third-Party Chatbot Integrations
Apple will allow third-party AI chatbots to integrate with Siri in iOS 27. Apple already has a partnership with OpenAI that lets Siri hand questions off to ChatGPT, but that integration will expand to chatbots from other companies like Google and Anthropic.
An iPhone user with the Claude or Gemini app installed will be able to send questions from Siri to those chatbots, similar to how the OpenAI integration works today.
iPhone users will be able to choose which services they want to use inside Siri through a new "Extensions" option coming to the Siri and Apple Intelligence section in the Settings app.
Promised iOS 18 Features
Apple Intelligence Siri features that were originally planned for iOS 18 will finally be introduced in iOS 27, with Siri able to use personal data and context to answer queries. Siri will also be able to do more in and between apps, and will be able to see what's on the user's screen. Apple promised that those features would appear before the end of 2026.
Underlying Architecture and Servers
Apple has inked a deal with Google that will see Gemini powering upcoming versions of Siri. Apple plans to use Gemini for the Siri chatbot and the other Siri features coming in iOS 27.
"Apple and Google have entered into a multi-year collaboration under which the next generation of Apple Foundation Models will be based on Google's Gemini models and cloud technology," the two companies said in a statement in January.
The Siri chatbot will rely on a custom AI model developed by the Google Gemini team. Gurman claims that the custom model is comparable to Gemini 3, and that it is more powerful than models Apple has developed in-house.
Apple and Google are also discussing running the Siri chatbot on Google's servers powered by Tensor Processing Units, probably because Apple doesn't yet have the infrastructure to handle chatbot queries from billions of active devices per day.
Launch Date
Apple is planning to introduce Siri's chatbot capabilities when it announces iOS 27, iPadOS 27, and macOS 27 at the June Worldwide Developers Conference, which starts on Monday, June 8. It is still unclear which Siri features Apple will be ready to unveil, and some could be held for future updates.
Read More
We have a dedicated iOS 27 roundup that goes into more detail on all of the features that we might see in the iOS 27 update.
Apple today released a new build of iOS 18.7.7 and iPadOS 18.7.7, presumably with a fix for the DarkSword exploit. Apple told Wired that it would release an iOS 18 update for more devices, allowing users with auto-update turned on to receive the security update. iOS 18.7.7 was initially limited to the iPhone XS and XR models, but it is now available for other iPhones.
Apple is pushing the iOS 18 fix to customers who have decided not to upgrade to iOS 26, but the company encourages users with supported devices to update to iOS 26 to get better protection.
Devices running iOS 26 are already protected against DarkSword, which is a vulnerability that allows a malicious entity to take over an iPhone if the iPhone user visits a website with infected code.
It is highly unusual for Apple to provide a security update to iOS 18 users who simply don't want to upgrade to iOS 26, as Apple uses security fixes as a way to push people to the latest version of iOS or iPadOS that their device supports. Apple says that the iOS 18.7.7 update is available for more devices, and devices with older versions of iOS 18 will receive an additional alert to install a Critical Security Update.
Note: We enabled the availability of iOS 18.7.7 for more devices on April 1, 2026, so users with Automatic Updates turned on can automatically receive important security protections from web attacks called DarkSword. The fixes associated with the DarkSword exploit first shipped in 2025.
Devices with older versions of iOS 18 will receive an additional alert to install a Critical Security Update.
DarkSword has received quite a bit of attention, and it has been used by hacker groups to break into the iPhones of people in Malaysia, Saudi Arabia, Turkey, and Ukraine. The exploit kit has also been posted to open source code repository GitHub, which makes it more widely available to bad actors.
Cook responded by saying that "the Trump administration is very accessible."
"So you can talk with them about your point of view on things," said Cook. "They may not agree, but you can engage. You can be heard. You may not, in the end, be able to convince. But engagement for me, not just in the U.S. but around the world, is so important because it is very complex, working through local laws, local customs, local culture, local regulations. Every country is its own story. Everybody's looks at things differently."
"The only way you get a feel for that is to sit before someone and communicate and engage," he added. "If you went in my conference room, you would see the Teddy Roosevelt quote 'It is not the critic who counts.' I've never believed that just yelling from the sideline about plus or minus was a good strategy. Your voice just goes into the wind."
Cook went on to say that it is important to have "values that are consistent," and he assured that Apple's values and his own have not changed.
He emphasized Apple's focus on user privacy, the environment, accessibility, and education.
"So you'll see me everywhere, and you'll wonder 'oh, he's meeting with somebody that has a different view than him,'" Cook concluded. "I think that's good. I think it's good. I think a problem in the world right now is that it's so polarized and different views aren't shared or discussed. They just become hardened. And I don't think that's good."
Note: Due to the political or social nature of the discussion regarding this topic, the discussion thread is located in our Political News forum. All forum members and site visitors are welcome to read and follow the thread, but posting is limited to forum members with at least 100 posts.
Starting today, the AirPods Max 2 are available for purchase at many Apple Store locations around the world, and deliveries to customers have also begun.
Apple's website shows same-day pickup availability at many Apple Stores in the U.S. and abroad.
AirPods Max 2 are equipped with the H2 chip that debuted in the AirPods Pro 2. Compared to the previous generation, the new AirPods Max feature up to 1.5× more active noise cancellation, enhanced sound quality, and features such as Adaptive Audio, Conversation Awareness, Voice Isolation, and Live Translation.
AirPods Max 2 feature a new high dynamic range amplifier for "even cleaner audio," and Apple says Spatial Audio content "sounds better than ever." The headphones also have reduced wireless audio latency compared to the previous generation.
A new Camera Remote feature allows users to press the Digital Crown on the AirPods Max 2 to take a photo and start or stop video recording while using Apple's Camera app or compatible third-party camera apps on an iPhone or iPad.
The headphones still have a USB-C port and up to 20 hours of battery life on a single charge with active noise cancellation enabled.
Color options remain Midnight, Starlight, Orange, Purple, and Blue, and pricing remains set at $549 in the U.S., although there is already an Amazon sale.
TechRadar's Jacob Krol recently sat down with Apple's VP of Platform Architecture Tim Millet and Director of Audio Product Marketing Eric Treski to discuss the AirPods Max 2, including the H2 chip and increased active noise cancellation.
AirPods Max 2 have the same overall design as the previous generation, with most of the improvements coming from the upgrade to the H2 chip, including up to 1.5× more active noise cancellation, enhanced sound quality, and features such as Adaptive Audio, Conversation Awareness, Voice Isolation, and Live Translation.
Even still, Apple suggested that the H2 chip has more to offer, with future AirPods Max 2 firmware updates likely to unlock additional features.
"H2 is this platform that continues to demonstrate that it has continued headroom," said Millet.
Regarding the up to 1.5× more active noise cancellation, Apple said it is not a cherry-picked stat.
"We take that average at 1.5 times across an average of all frequencies," said Treski. "We're not cherry-picking individual frequencies or a certain range."
TechRadar's interview contains more comments from Millet and Treski, so be sure to check it out if you are interested in learning more.
AirPods Max 2 are available at Apple Stores and began arriving to customers starting today.
The iPhone 17e and iPhone 17 are among the most affordable iPhones in Apple's current lineup, separated by just $200, but the gap between them is more significant than the price difference alone suggests.
The $599 iPhone 17e is Apple's budget-first option, built around the efficient C1X modem and a single-camera system. The $799 iPhone 17, meanwhile, represents a substantial update over the iPhone 16, featuring a larger display with ProMotion, a much-improved Ultra Wide camera, a brighter panel, and significantly longer battery life. Understanding where the 17e makes compromises is key to making the right choice. Our guide helps to answer the question of how to decide which of these two iPhones is best for you.
The two devices share the same A19 chip and main rear camera system. Both support Face ID, MagSafe charging, USB-C, and Apple Intelligence. Here is everything that differs between them:
Available in Lavender, Sage, Mist Blue, White, and Black
12-megapixel front-facing camera
18-megapixel front-facing camera
Tap to zoom and rotate on front-facing camera
Center Stage front-facing camera
Ultra-stabilized video on front-facing camera
48-megapixel Ultra Wide camera
1x or 2x optical zoom options
0.5x, 1x, or 2x optical zoom options
Optical image stabilization
Sensor-shift optical image stabilization
Photographic Styles
Latest-generation Photographic Styles
Macro photography
Spatial photos and videos
Cinematic mode (up to 4K Dolby Vision at 30 fps)
Action mode
Dual Capture (up to 4K Dolby Vision at 30 fps)
Camera Control
4-core GPU with Neural Accelerators
5-core GPU with Neural Accelerators
Apple C1X modem
Qualcomm Snapdragon X80 modem
mmWave 5G connectivity
Wi-Fi 6 connectivity
Wi-Fi 7 connectivity
Bluetooth 5.3 connectivity
Bluetooth 6 connectivity
Apple N1 chip for Bluetooth and Wi-Fi
Thread connectivity
Ultra Wideband chip for Precision Finding
GPS
Precision dual-frequency GPS
26-hour battery life
30-hour battery life
Up to 50% charge in 30 minutes with 20W adapter or higher
Up to 50% charge in 20 minutes with 40W adapter or higher
256GB or 512GB storage
256GB or 512GB storage
Starts at $599
Starts at $799
Released March 2026
Released September 2025
For most buyers choosing between these two devices, the iPhone 17e is the default choice. At $200 less, it delivers the same A19 chip and main rear camera as the iPhone 17, with an excellent 26-hour battery life and Apple Intelligence support. The iPhone 17e is an outstanding device for price-conscious customers.
That said, the iPhone 17 is a substantially more capable device across several areas that will matter to many buyers. The jump to a 6.3-inch ProMotion display with Always-On is one of the most significant display upgrades ever to come to a non-Pro iPhone. The iPhone 17 also brings a peak outdoor brightness of 3,000 nits versus the 17e's 800 nits, which makes a dramatic difference in direct sunlight.
The camera gap is also wide. The iPhone 17's 48-megapixel Ultra Wide represents a major increase in utility over the 17e, which has no Ultra Wide camera at all. The 17 also gains Camera Control, macro photography, Spatial photo and video capture, Cinematic mode, Action mode, and a significantly upgraded 18-megapixel front-facing camera with Center Stage and Dual Capture. If you shoot video regularly, take a lot of selfies, or use your camera as a creative tool, the iPhone 17 is the meaningfully better device.
The two devices also differ significantly in design. The iPhone 17e carries forward a form factor based on the iPhone 13, with flatter edges and a traditional notch, while the iPhone 17 features a more modern design with softer, more rounded edges and the Dynamic Island in place of a notch. The iPhone 17 also offers a wider selection of colors, with five options compared to the 17e's three.
For buyers upgrading from an iPhone 13 or older, either model will feel like a dramatic improvement, but the iPhone 17 is the better long-term investment given the display and camera advantages. The iPhone 17e is an excellent value at $599 and it makes very few compromises on the fundamentals, but the iPhone 17 offers so much more for $200 extra that it is hard to argue against if your budget allows. A larger display with ProMotion and the Dynamic Island, a vastly more capable camera system, and four additional hours of battery life represent a meaningful quality-of-life upgrade. New buyers who want the most complete iPhone experience at the lower end of the lineup should strongly consider spending the extra $200 for the iPhone 17.
In iOS, Apple's Audio Zoom feature automatically focuses your iPhone's microphones on whatever you've zoomed in on while recording video. It's great for isolating a subject in a noisy environment, but it can also strip away the ambient sound that can give your footage a broader context. Fortunately, iOS 26.4 adds a dedicated toggle for Audio Zoom so you can decide for yourself when it's truly required.
What Is Audio Zoom?
Audio Zoom is likely to be most useful if you're recording at a concert, sporting event, or any scenario where you want to isolate a specific sound source from a noisy environment. But what if you want to capture the full acoustic experience rather than just the subject you've zoomed in on? In those situations, the audio narrowing effect could risk making your video sound flat and unnatural.
In iOS 26.4, Audio Zoom is on by default, but now you can also turn it off. If you haven't updated yet, head to Settings ➝ General ➝ Software Update on your iPhone to download the latest version. Once you're up and running, here's how to find the setting:
Open Settings on your iPhone.
Scroll down and tap Camera.
Tap Record Sound.
Toggle Audio Zoom on or off.
Note that Audio Zoom only works when Spatial Audio or Stereo is selected as your recording format. If you've switched to Mono, the option will be grayed out.
If you shoot a lot of zoomed-in video and want the clearest possible audio of your subject, it's best to leave Audio Zoom enabled. But if you prefer capturing the full ambient soundscape of a scene regardless of zoom level, be sure to switch it off.
Accessory company Alogic has been releasing an increasing number of displays, and the latest model arrives as a 40-inch 5K2K ultrawide model that joins existing 34-inch and 40-inch 4K models in the Edge family. I've been testing out the new 40-inch 5K2K model for the past few months, and I've found it to be a solid display offering major screen real estate for productivity users.
As a 40-inch ultrawide display, the Edge 5K is big, and it arrives in a fairly large box, although it is packaged efficiently with styrofoam padding, stand parts, and other accessories nestled around the massive display. The Edge 5K is available in either silver or space gray, and setup is simple, with a large metal foot that's attractively thin paired with a solid arm that features a cable passthrough for organization. The two stand pieces attach easily to each other with a single screw that can be tightened by hand or with a screwdriver, and the whole stand snaps easily into the back of the display.
Alternatively, you can use any sturdy 100×100mm VESA mount if you prefer a different method of supporting the display. A separate 180-watt power brick powers the display and attached accessories, and it can push up to 90 watts upstream to a connected computer.
I will say that there is a bit of wobble in the display, due partly to the sheer size of the display panel and also the range of adjustments supported by the stand, which includes height, tilt, swivel, and rotation. It remains stable enough on my desk amid vibrations from typing and other movement, but it can definitely wobble if you bump it or have it on surface that is anything less than rock solid. Alogic tells me the bit of wobble is a tradeoff it elected to make in order to maximize adjustability. It's certainly not a deal-breaker for me, but something to be aware of.
This display looks sleek, with thin black bezels around the top and sides and then a thicker silver aluminum chin with some subtle Alogic branding and a power status light (that does unfortunately pulse rather brightly while the display is sleeping, so be aware if you're using it in a bedroom). The panel housing itself has a very thin profile on the upper two-thirds, and then a thicker portion bulging out of the back on the lower third where the stand attachment, ports, and electronics are housed.
The upper two thirds is actually glass on the rear, which brings a bit of class if you position your display such that the rear of it is visible. The design also takes advantage of the display backlight to provide a lighted Alogic logo on the rear of the display, which could be a positive or a negative depending on your preference. Alogic tells me it put extra focus on the design of the display's backside, based on feedback from users who like to use these monitors in offices where the rear is frequently visible to others sitting across a desk, for example.
I was impressed with the display quality out of the box. I really didn't need to make any adjustments in either macOS or the through on-screen menus of the display, though I did ultimately play around with them to understand the range of adjustments that are available. As a 40-inch 5K2K display, it measures in at 5,120 by 2,160 pixels at 138 pixels per inch. That doesn't match true Retina pixel density of an iMac or a smaller 4K or 5K display, but I was pleasantly surprised at how sharp everything looked, even coming from my usual setup of as pair of high-density LG UltraFine 5K displays.
The Edge 5K offers 100% coverage of the sRGB spectrum, 99% of DCI-P3, and 94% of Adobe RGB. It also supports refresh rates up to 100Hz, and while that's not as high as some gaming-specific displays on the market, the bandwidth demands of the display's high resolution limits the ability to push a super-high refresh rate. Still, 100Hz is great for a productivity-focused setup and will even work fine for many games.
This is a matte display, so definitely be aware of that if it's a concern for you. I'm doing productivity work near a window and can get a bit of glare at certain times of day, so I prefer matte displays and this one looks great to my eye. It's an IPS panel with up to 400 nits of typical brightness, which is fine for my workspace although there are brighter displays on the market.
While you can certainly run the display at full 5,120 × 2,160 resolution, I found that it made on-screen content too small given the viewing distance I am typically at. On the other end, running at 2,560 × 1,080 as a true Retina display made content too large, so I found the 3,840 × 1,620 scaled option to be the perfect resolution for this display in my setup. It provides a large canvas for putting multiple apps and windows side-by-side, with everything appearing at a legible size, and macOS handles scaled resolutions quite well so I had no issues with display quality.
Coming from a pair of 27-inch 5K displays, I did have to figure out a new layout for my desktop with the slightly smaller amount of screen real estate, but having it all on one display made it easier to adjust my window sizes and tile them on my desktop.
The Edge 5K features a number of handy connectivity options on the rear, with display connectivity options of USB-C (supports both data and power delivery), DisplayPort 1.4, and HDMI 2.0 (refresh rate limited to 30Hz at 5K resolution). When connected over USB-C, the display also acts as a hub with two additional downstream USB-C ports running at USB 2.0 speeds, a Gigabit Ethernet port, and a 3.5mm audio jack for connecting headphones or externally-powered speakers (does not support microphone input).
Two 3-watt speakers are built into the display, but as is typical in most displays, they don't sound great. The speakers also don't integrate with Mac keyboard shortcut keys for volume (the same is true for display brightness), but Alogic tells me it's planning a firmware update for around the middle of the year to add this functionality.
The rear of the Edge 5K features a joystick button to access and navigate through the on-screen menus. It provides quick access to volume, brightness, display presets, and cycling through connected video sources, and then you can dive deeper into an array of adjustments for the backlight, contrast, blue light shift, Adaptive Sync, sharpness, Picture by Picture and Picture in Picture mode settings, color temperature, HDR, and more.
The Alogic Edge 5K is normally priced at $1,699.99, but Alogic is currently offering a 10% discount that brings it down to $1,529.99. Silver and Space Gray color options are available, and it comes with a solid two-year warranty.
Comparison to Apple's Studio Display
At this price point, it is natural to compare the Edge 5K to Apple's just-upgraded Studio Display, but these displays serve very different purposes. The Studio Display measures just 27 inches with a 16:9 aspect ratio, and for most users it will run best in true Retina mode, yielding a desktop size of 2,560 × 1,440 from the display's 5,120 × 2,880 pixels.
While the Edge 5K also offers 5,120 pixels in the horizontal dimension, the 21:9 ultrawide aspect ratio means it offers fewer pixels in the vertical dimension than the Studio Display. But the much larger 40-inch size means you can effectively have more screen real estate than on the Studio Display if you run it a scaled resolution in between full and Retina sizes.
The Studio Display does of course also offer a true Apple design aesthetic and build quality, and offers tight integration with macOS that the Edge 5K can't currently match. The Edge 5K also lacks a built-in webcam and microphone, and downstream USB-C connectivity options are more limited at just USB 2.0 speeds.
On the positive side, the Edge 5K offers more connectivity options, so if you have a PC or other video source, you can use HDMI or DisplayPort to connect it directly to the Edge 5K without the need for adapters, and you can easily switch between inputs or even take advantage of dual sources simultaneously with Picture in Picture or Picture by Picture.
Both of these displays are toward the pricier end of things among more mainstream displays, but they're different enough that you should be able weigh your needs (physical display size, connectivity, etc.) to figure out what's most important to you and which display will meet those needs the best.
Note: Alogic provided MacRumors with the Edge 5K display for the purposes of this review. No other compensation was received. MacRumors is an affiliate partner with Alogic. When you click a link and make a purchase, we may receive a small payment, which helps us keep the site running.
Apple was founded 50 years ago today, and the company has celebrated the milestone in a variety of ways over the past few weeks, as outlined below.
Apple's CEO Tim Cook kicked things off by sharing a letter titled "50 Years of Thinking Different" on Apple's website. The letter touches on the 50th anniversary and says that "the world is moved forward by people who think different."
"Think Different" was a famous slogan used by Apple in the late 1990s to early 2000s.
"At Apple, we're more focused on building tomorrow than remembering yesterday," a part of Cook's letter reads. "But we couldn't let this milestone pass without thanking the millions of people who make Apple what it is today."
Third, much of Apple's senior leadership gathered at Apple Park to ring the Nasdaq stock market index's opening bell on Tuesday morning. Apple executives in attendance included Cook, operations chief Sabih Khan, services chief Eddy Cue, retail chief Deirdre O'Brien, marketing chief Greg Joswiak, financial chief Kevan Parekh, hardware engineering chief John Ternus, hardware design chief Molly Anderson, and others.
50 years of Apple, 50 years of innovation.
Thank you to our teams, our users, and everyone who’s been part of the journey. #Apple50pic.twitter.com/YYkMN24Vzc
— Tim Cook (@tim_cook) April 1, 2026
Apple may have a few other things in store for us, but with it now being April 1, the anniversary celebrations are likely wrapping up. So far, the company has not publicly released any special products or merchandise to mark the occasion.
Apple's new AirPods Max 2 launch today, and Amazon is one of the only retailers offering any sort of discount on the headphones. You can get the Midnight color option for $529.00 on Amazon, down from $549.00.
Note: MacRumors is an affiliate partner with some of these vendors. When you click a link and make a purchase, we may receive a small payment, which helps us keep the site running.
Although this is only a $20 discount on the AirPods Max 2, it's the best markdown you'll find online if you're looking to order the new headphones. Free delivery has the AirPods Max 2 arriving around April 6, but they can be delivered as soon as tomorrow with Prime shipping.
In other AirPods discounts on Amazon, you can get the AirPods Pro 3 for the all-time low price of $199.00 right now, down from $249.00. If you're on the hunt for more discounts, be sure to visit our Apple Deals roundup where we recap the best Apple-related bargains of the past week.
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Apple's website homepage is doing its part for the company's 50th anniversary celebrations today, showcasing a special animated video that references some of Apple's most memorable products.
The sketch-style animation outlines the original Mac, iMac, iPod, MacBook, AirPods, iPhone 17 Pro, and Vision Pro, as well as the Finder icon, App Store, Apple Music, and more. Beneath the video, the webpage reads:
50 Years of Thinking Different
At 50 years, it's only natural to look back. But Apple has always looked forward, building tools and delivering experiences that enrich people's lives. As we celebrate how far we've come, we're inspired by where we'll go – together.
Separately, Apple CEO Tim Cook has shared on X (Twitter) a video celebrating 50 years of innovation at Apple, featuring many of the same products alluded to in the homepage animation.
50 years of Apple, 50 years of innovation.
Thank you to our teams, our users, and everyone who’s been part of the journey. #Apple50pic.twitter.com/YYkMN24Vzc
— Tim Cook (@tim_cook) April 1, 2026
Apple was founded on April 1, 1976, by Steve Jobs and Steve Wozniak, making the company officially 50 years old today. An Apple Park show headlined by Paul McCartney last night capped weeks of anniversary events that also included performances by Alicia Keys at Apple Grand Central in New York City and Mumford & Sons at Apple Battersea in London.
Paul McCartney performed a concert for Apple employees at Apple Park in Cupertino last night, capping the company's 50th anniversary celebrations with a career-spanning set that included songs from The Beatles, Wings, and his solo career.
Apple CEO Tim Cook introduced McCartney to the crowd, calling him "a songwriter, a pioneer and one of the most influential artists of all time" and adding that he has "been a lifelong fan of his music and so have billions of people all over the planet." The show took place under Apple Park's rainbow arches, which had been transformed into a full concert stage with lighting rigs and large screens on either side.
McCartney's setlist spanned his entire career. Beatles classics including "Help," "Got To Get You Into My Life," "Blackbird," "Lady Madonna," "Something," "Ob-La-Di, Ob-La-Da," "From Me To You," "Getting Better," "Let It Be," and "Hey Jude" featured alongside Wings cuts "Coming Up," "Let Me Roll It," "Let 'Em In," "Band On The Run," and solo favorites "Maybe I'm Amazed" and "Every Night." The show closed with "Golden Slumbers." McCartney also staged his famous "Live and Let Die" pyrotechnics segment.
Bloomberg's Mark Gurman had hinted at McCartney as the headliner days before the show, saying "he's still going strong, was part of the British Invasion and Jobs would've been ecstatic." McCartney's Apple Park appearance was confirmed when images of his soundcheck circulated on social media, showing the 83-year-old artist and his band on the illuminated rainbow stage inside the ring.
The concert came just days after McCartney played two intimate, phone-free shows at the Fonda Theatre in Los Angeles, where the 1,200-seat venue attracted a remarkable cross-section of Hollywood: Attendees included Ringo Starr, Stevie Nicks, Margot Robbie, Billie Eilish, Taylor Swift, Elton John, Jon Hamm, Harrison Ford, Reese Witherspoon, Anthony Kiedis, Olivia Rodrigo, Sabrina Carpenter, Tate McCrae, Laura Dern, Emma Watson, Steve Carell, Dakota Johnson, and more. McCartney's 19th studio album, "The Boys of Dungeon Lane," is set to be released next month.
It’s one thing to have Paul McCartney at work, but it’s another thing to have a display like this at the same time pic.twitter.com/MAF21f2kJ2
— Steven Peterson ️ (@squeakytoy) April 1, 2026
The choice of McCartney carries particular historical resonance. The Beatles founded Apple Corps, their own record label and holding company, in 1968, eight years before Steve Jobs started Apple Computer. Jobs was a lifelong Beatles fan who once said "my model for business is The Beatles," describing them as four people who balanced each other and produced something greater than the sum of their parts.
The shared name was a source of costly legal friction between the two companies for nearly three decades, resolved only in 2007 when Apple Inc. purchased all trademarks related to "Apple" and licensed some of them back to Apple Corps. The Beatles' catalogue didn't arrive on iTunes until 2010, and has been on Apple Music ever since, making McCartney's appearance at Apple Park something of a full-circle moment.
